Lance Podell: The Creators Of Shows Have To Also Be A Member Of The Community The Show Is Aimed At

"We don’t just believe in just creating shows and niche content. We believe that the hosts of our shows have to also be a member of the community the show is aimed at. On our indy mogul network for example, Eric Beck literally runs one of the shows, Backyard FX [Think McG meets MythBusters]. He creates Hollywood-style special effects in your backyard for under $100. He’s really doing it. That’s step one. Step two is we are asking you to contribute. It’s very Web-like, in a very Web way, right? Not like TV. We want you to contribute your thoughts, videos, comments and posts, following the video. Again, not like TV. We don’t have six-month development cycles. Every week that host is coming up with the next episode and we are relating it back to the community and their experience in the prior week." Famed Internet TV Executive, Lance Podell, via allthingsd.com